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Orbit is a brand of sugarless chewing gum from the Wrigley Company. In the United States, where it was re-launched in 2001,〔(Wrigley press release ), wrigley.com. Retrieved 2006-06-15.〕 it is sold in cardboard boxes with 14 individually wrapped pieces of gum per package. In the UK, where it was launched in 1977,〔(Wrigley press release ), wrigley.co.uk. Article retrieved 2006-06-15.〕 it was originally sold as a traditional long-stick gum, later replaced by the same format as the US. Orbit White, packaged in blister packs of 12 pieces, was released to compete with Cadbury Adams' Trident White gum in 2001.〔("Category Wars: Wrigley Returns To Orbit In Whitening Showdown" ) by Mike Beirne, ''Brandweek'', 5/17/2004, Vol. 45 Issue 20, p11.〕 == History == Orbit was launched in 1944 in the United States as a replacement brand by Wrigley due to rationing of gum-making ingredients in World War II. The brand was discontinued after the war ended, when Wrigley's three established gum brands, Juicy Fruit, Wrigley's Spearmint and Doublemint, returned to the US market. The gum was reintroduced 30 years later in 1976, when it was introduced in Germany, Switzerland and Holland. This marked the first time that a sugar-free gum was marketed under the Wrigley name. The brand was later introduced in other countries, including Canada, Australia, the UK, Norway, Poland and Israel. The gum returned to American shelves in the late 1970s, but was removed from the shelves in the 1980s due to a suspicion that the sweetener might cause cancer. The gum was relaunched in the US in 2001. 抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』 ■ウィキペディアで「Orbit (gum)」の詳細全文を読む スポンサード リンク
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